How To Write Content That Engages Your Readers
Firstly, why is it important to engage your readers? You build relationships through engagement Your content will be shared through social media People are more likely to comment if they are engaged...
View ArticleWhy Online Marketing Should be a Priority in 2012
With the dawn of a new year, businesses are reevaluating their marketing priorities in an attempt to put themselves on track for a profitable year. With our knowledge and experience, we at SMEketing...
View ArticleGoing viral: Guerrilla content marketing
It’s the Holy Grail of all content marketing professionals wish lists. That one post that goes ridiculously viral and gains as much traffic in a day as everything else has in ten years. The one that...
View ArticleContent marketing and social data: Have you got it yet?
According to the 2014 B2C content marketing budget survey from Marketing Profs and the CMI, 86 per cent off business to consumer (B2C) marketers are already using content marketing to push their...
View ArticleWhite Papers as a Marketing Tool for your Small Business
Last week SMEketing launched a white paper campaign for a local IT company here in Hampshire. Wikipedia defines a white paper as: “An authoritative report or guide that often addresses problems and how...
View ArticleUsing Video For Marketing & SEO
Video is fast becoming a key differentiator between companies that are actively marketing themselves and engaging in communication with their prospects and customers, and those companies that are...
View ArticleBusiness Benefits of using Video Testimonials
A guest post from Nick Belcher at Reputation Selling The recommendation from someone else still remains one of the most trusted sources of information in helping people to decide buy a product or...
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